This brand clearly figured out the marketing it takes to appeal to men. And I found it funny enough I wanted to share it with you.
we I have two glue guns in our house, my husband felt compelled to buy a third. Let’s break this down into what appeals to a man, shall we?
Color – pink and white aren’t manly colors – blue and orange apparently work. Tebow influence perhaps?
Size – size matters. Hub’s glue gun is easily twice as large as mine. Maybe trying to spur a little glue gun envy?
Package – men like their package… um, I mean if you want to sell a glue gun to a man you should include a case.
I think these marketing tidbits are probably pretty true regardless of the product, what do you think?
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